Following on from Luke's departure to Revell, Head of Brand at Airfix Dale has been pushed out (or jumped ship before being pushed) and gone to Heller. Dale has been replaced by a marketing whizz ( and former wedding bridal dress store owner allegedly) according to what you can read and watch. Which means she knows nothing about scale modelling. Obviously the brand appears to be undertaking cost cutting measures, perhaps anticipating a sale from Hornby? Some of the planned 2026 releases also allegedly appear to have been ditched. After my issues with their new releases (missing sprues in the Wessex box) any 'loyalty' I might have been cultivating towards Airfix has now also gone out the window..
So just time to mention that the Bf 109 F (Friedrich) starter set I've just finished was really not worth the effort. Lacking in detail and finesse this 109 carries on the Airfix 'tradition' of being incapable of producing a decent small scale Bf 109. The box art shows a Jabo Jagd-bomber of JG 77 on the Eastern Front - but the kit does not feature a bomb rack or any ordnance. One decal option and a stand for nearly £12 is way way over-priced too. A poor 3 out of 10 is my rating.
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